Social networking for the automotive industry seems a bit hard to fathom. With all of the sites out there doing it, but only concentrating on a couple of different sectors of the industry. The way I see it for this to work, it needs to be more all-inclusive.
The automotive a whole is having hard times right now, and believe me they are all looking for ways to make their businesses perform better. They go to the web because it’s one of the best places to push their businesses without having to spend more money then they can afford.
With all of the buzz on the net about social networking, you can bet they are looking in to it, just as I did. A lot of them are probably finding the exact same thing as I did, that there are no social networks that are directly related to their business.
Why on earth would you join a social network that doesn’t relate to your business? I know I wouldn’t do it, if they are looking to promote their business by the use of a social network, it just makes sense to look for like minded people in the social networks.
It stands to reason that a person who is looking to promote their auto restoration shop, doesn’t want to join an automotive social network that is aimed at new car dealers. What point is there to spend the time that it takes to network with people there.
Social networking takes …